Bridging the Gap Between Finance and Technology

With a deep expertise in financial services combined with the know-how of a tech entrepreneur I help fintech leaders succeed.

Services

Digital Strategy

Whether you’re digitizing an existing financial services practice or launching the next DeFi unicorn, success requires a deliberate strategy.

We help you succeed with strategic guidelines on:
• Finding competitive advantage
• Scaling strategies
• The optimal tech stack

Visual Identity

Whether consumer facing or business facing, every financial company that is looking to maximize digital revenue needs a visually appealing brand to establish trust.

We help you succeed by creating:
• Brand style guides
• Website and landing page design
• Copywriting

Digital Products

I specialize in building digital products optimized to help you stay capital efficient, flexible to easily iterate and improve over time, and improve conversions.

We help you succeed by building:
• Financial websites & applications
• API integrations
• UI/UX design

Preferred Technologies

Selected Portfolio Projects

White Swan

The first digital marketplace that enables Americans to build wealth with cash value life insurance.

Strategy

Design

Development

DigiOptions

Crypto native prediction markets that makes it simple to bet on crypto price movements.

Copywriting

Design

About Me

Pontus Lagerberg

A friendly finance nerd, designer and developer who:

• Published a best-selling finance book
• Founded whiteswan.io
• Co-founded grandlemar.com
• Built trading algorithms
• Studied finance at Stockholm School of Economics and art at Université Sorbonne in Paris.

Let's Talk!

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Channels

Building the Future of Finance